V1, and it's a beta. This is as good as I can make it on my own right now. As you use it, it gets better, and if you find a use case that would improve it, tell me and I'll build it.

For coaches who run their own program

Your training platform.
Built for your team —
not everyone's.

Program building, client management, booking, nutrition, and a real business dashboard — one platform, styled the way you actually coach.

Everything a real coaching business runs on

Not a roadmap — every feature below is live in the app today.

Program Builder

Build full training blocks with real progression models — linear, double progression, or an undulating wave — plus bulk edit, week duplication, and per-client assignment when a program needs to flex for one person.

Client Management

A real roster with logged workout history, PRs, body-weight trends, coach notes, and a per-client calendar for habits and macro targets — everything you need to know about one client, in one place.

Booking & Session Credits

Set your recurring availability once; clients book real 1-on-1 slots against it. Sell session-credit packs or recurring memberships and let the credit balance track itself.

Nutrition & Macros

Set daily macro targets per client, build meal plans from a real recipe hub, and let smart macro fill handle the math from a body-weight entry.

Business Dashboard

Real income, MRR, and paying-client counts — not an estimate. Configure your own packages and pricing tiers and let checkout, payouts, and the dashboard stay in sync automatically.

The Athlete Experience

A focused mobile app for logging, a team feed with PR celebrations worth sharing, and wearable sync — so your clients show up because it's built for training, not scrolling.

Business

$4,280

Income this month

$3,150

Estimated MRR

18

Roster size

14

Paying clients

Day 2 — Lower

Today's workout

Barbell Back Squat
4×5
Romanian Deadlift
3×8-10
Walking Lunge
3×12
Cable Crunch
3×15
Continue Workout

Built for coaches, not committees

Most coaching software feels like it was designed for a sales demo. This one was built by watching a real coach run a real team, every day.

Simple on purpose

We keep cutting what you don't need, so what's left is what a coach does every day.

Built around your program, not a template

Progressions, per-client assignment, and a real desktop builder — designed for how programming actually gets written, not a generic form.

One system, not five subscriptions

Programming, booking, nutrition, payments, and your business numbers in one place — instead of stitching together a program app, a scheduler, and a spreadsheet.

Why I built this

I started this because I couldn't find software that worked for me. So I took everything I liked and everything I didn't, and I tried to make the good parts as good as they can be, make the parts I disliked right, and cut everything I didn't need. That was the goal, and I'm sure I haven't hit it perfectly yet.

If you find bloat, or something buried where it shouldn't be, tell me. If we agree it's not needed, we'll fix it. I don't have all the best ideas, but I know what I like, and I'm all about making this better. With your help, we can build the best coaching software out there. Open communication is what will make that happen.

Ron Arnold, Founder

Run your program your way

Set up your organization in minutes — programming, clients, and your business dashboard, ready from day one.

Get started

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